Link reclamation can help you get fresh links by finding broken links to your site and having the publisher fix them. A lot of SEOs will tell you to fix the foundation of your website, meaning the template. I think content is the foundation of the website and your template(s) should serve that content. Google is also now looking at things like bounce rates – how long someone spends on your website. And it is looking at how your site renders on mobile and how quickly it loads. You can now get penalized for typos and mistakes. The key to a successful list post is no more complicated than including a large number of quality items.
Add a Pin It plugin to your site
One of the most common problems for webmasters who run
both mobile and desktop versions of a site is that the mobile
version of the site appears for users on a desktop computer, or
that the desktop version of the site appears when someone
accesses it on a mobile device. Don’t get fooled
by those agencies that offer 100% guarantee to get your website amongst the top results in a short time. The only one who can do this are Search Engines (which you can’t fool) themselves. Duplicate content is your website’s worst enemy. Google is very serious about penalizing websites with duplicate content, descriptions or titles. Use internal links with clear and informative anchor text.
Social shares play a huge role in content trustfulness
Understanding and recognizing how PageRank flows can make a difference in your SEO campaigns. The difference in many cases will be small, but in a competitive environment, every advantage counts. As search engine
bots crawl and index webpages, links serve as bridges that let them reach the billions of interconnected pages on the internet. From there, search engines are able to analyze and “understand” the contents of each page. Most search engines like links of either type, although more specifically the one way links. One way links are more especially relevant where the website that has a link to your website has related content to that of your website. The same applies to the importance of the website page which contains the incoming linkto your website – this can be determined using tools such as Google PageRank. Obviously, the greater the ranking, the higher the value of that inbound link in terms of search engine rankings. Try to ensure the key phrase is an exact match to what the searcher will type into a search engine. Natural language in search is becoming more prevalent, especially with the rise in voice search and Google’s understanding of natural language queries.
We're searching in different ways today
Create a list of the top 10 keywords for which you want to achieve rankings. Do a search once a month
on Google and see where you stand in the rankings. Keep a record of the ranking and you will be able to
see the progress of your SEO efforts. Note jumps by more than five places in the ranking, because these
changes are not usually due just to normal changes and search engine updates. Make sure that your site’s structure and hierarchy are as clear and logical as possible, with your homepage as the “root” page (the starting point). Producing low-quality content as fast as you can and sending it out en masse to as many article submission sites as possible has been looked down upon for some time. Gaz Hall, from
SEO Hull, had the following to say: "Including your target keyword within your page title positively correlated with higher search rankings."
Don’t give up too soon
Images may seem like a straightforward component of your site, but
you can optimize your use of them. All images can have a distinct
filename and "alt" attribute, both of which you should take
advantage of. Since Google only
wants to deliver the best possible results to its users, it will push sites with strong engagement up in the search engine results pages (SERPs). It is better to have your links spread out amongst a lot of domains with targeted, but diverse anchor text then it is to have a ton of backlinks from one domain. The more comprehensive and targeted your backlink profile is, the higher you will rank. If you only do a little SEO once in a while, then you need to adjust your expectations on how much organic traffic you can expect from search engines. Websites that are constantly improving their code, publishing valuable content, and earning backlinks and social share activity are building a larger arsenal than sites that are not engaging in SEO.