Optimise your website content for the best organic reach possible. In the world of SEO, there is speculation that Google’s indexer will only give a certain document credit for having a given word in its title if that word appears in the first 12 words of the title tag. The key to quality SEO is all about research research research. Page copy should be informative and of interest to you readers. Don’t write it just for the robots, write for the humans that will be visiting. Yes you need to include keywords here but only if they make sense. Once again, do not keyword stuff your copy, you’ll only get yourself penalised.

Finding Long Tail Keywords

The number, accuracy and quality of your business' local citations improve its chances of featuring highly in search results. We’ve known for a while that Google isn’t the way people find content anymore. Audiences live on social, and it’s the primary source of new information. Still, the new era of search has taken a prominent role as a place where people are looking for solutions. You find solutions on Google every day, but it may have become such a part of your daily routine that you haven’t realize how easy it is. Although the role of keywords in SEO has changed greatly since the early days of search, with the evolution of long-tail keywords and natural language search, the humble keyword is still one of the fundamental building blocks of search optimization, and an important Google ranking signal. Check the readability score of your content with the Flesch reading ease test, and aim to get above 60%

Acquiring an Existing Website for SEO Purposes

Much of digital marketing has revolved around getting found by search engines and coming up within the first page of the SERPs Make a list of the keywords for which you want to rank highly. Does the content you share on social media and your blog cover those keywords? Zero in on one or two of your most desirable keywords and find ways to make content under those keywords more shareable. The user always comes first. So, if you can’t fit the keyword in naturally anywhere, just forget it and use it in your image alt-text etc. Have An Effective, Personalize Outreach Template

Rewrite Tiny Sections Of The Article

User-generated content can increase the relevance and freshness of a website. Users can interact with your website in many different forms. The most common ways include blog comments, question and answer boxes on products, and reviews! If you want people to link to you, make it easy for them. Create HTML ready snippets that people can plug right into their content to link to you, because some linkers in your community might not be too web savvy. I suggest either creating a "Link to Us" page or by using a little JavaScript to generate the HTML at the end of each article or post. Choosing a keyword-friendly domain name is crucial to the success of your SEO campaign. Search engines will index a domain name that is also part of the page title and website description faster than a domain name that bears no relation to the title of the site or content on the site. According to SEO Consultant, Gaz Hall: "Rest assured that real SEO has nothing to do with keyword stuffing, keyword density, hacks, tricks or cunning techniques. If you hear any of these terms from your SEO advisor, run away from them as quickly as you can."

Praise and Link

Target 500 to 1,000 words per post without sounding spammy or repetitive. Trust me — 500 words is not difficult when you know your business inside and out. I am already at 1,500 words for this post (unless my editor breaks out a Ginsu knife). Also, publish frequently. Try one post per week until you get the hang of writing and blogging. Then bump that up to twice per week. Link building is still an effective way to up your website’s SEO and improve is search ranking. As opposed to the unethical link building efforts that could get you into trouble, effective link building tactics can help improve your brand’s online presence, get more website visitors, and start increasing sales. There’s no getting around it. Keyword research is a vitally important aspect of your search engine optimization campaign. You can initiate a productive relationship with market leaders by leaving intelligent, perceptive comments on their content, regularly. Then, you can feature them in one of your blogs or videos and send them an e-mail notifying them about it. In addition, you can also request them to share your content and include a link in their articles.